Survey and Market Research
Project Name | Town of Banff: Housing Study |
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Client | Town of Banff |
Project Type | Survey research |
Timeframe | 2001 to 2002 |
The Banff Housing Corporation contracted Praxis, Inc. to conduct a Housing Study for the Town of Banff. The overall objectives of the study were: to identify the housing needs within the Town of Banff, to complete an affordability analysis with respect to housing in Banff, and to generate a 10-year development plan to address any housing shortfalls identified.
Responding to the often transient nature of the population in Banff, Praxis designed a comprehensive process that employed a variety of survey instruments. Examples of the techniques used included: a random sample survey of residents, focus groups with seniors and youth, a survey of employees living outside Banff, a self reporting survey of medium and small scale business, and key informant interviews with major employers and institutions. The results of the research were analyzed and a final report produced.