The Praxis Group™ | Involving People.

Calgary Co-op contracted Praxis to aid with obtaining feedback from their members. Calgary Co-op provided the survey, which Praxis hosted online. Representatives handed out information cards in Calgary Co-op stores across the city, encouraging customers to participate in the online survey. The cards included the URL to access the online survey.

The survey centered on questions regarding service and satisfaction for each of the store’s departments. It also asked about satisfaction with Calgary Co-op’s pricing and overall value relative to the competition.

Praxis generated a report comparing data from each Co-op location. The findings also served as a benchmark for future research in this area. In total, 3,147 Calgary Co-op members completed the online survey.